SEO Services in Goa
The following is the list of the SEO services that we provide for our website clients located in Goa.
We concentrate on textual indexing as one of the most important SEO service.
The most important thing to know about search engines is that SEARCH ENGINES ONLY INDEX TEXT. They don't index images well, and they don't index Flash well. Although there are some exceptions to that rule, as search engines are becoming more intelligent and more able to index files such as PDFs and the captions of graphic files, and some of the text in a Flash file — for all practical purposes.
We insist on you choosing an accurate domain name.
We suggest you an appropriate and accurate first or second domain name.
Choosing a correct domain name is very important. A domain name has to follow the principle of KISS. Keep It Short & Simple. According to us any domain name should meet the following criteria:
- It should be short to type.
- It should be simple to remember
- It should reflect as close as possible the actual business name or business concerned.
If possible include the keyword Goa if your business is located in Goa.
We suggest you have a Static IP address.
The most important factor is that your website should have its own "static" IP address. In other words, its numeric IP address should be stable, and not be different every time someone types in your URL--that's called a "dynamic" IP Address and is typical of Windows IIS Hosting. We do a check to make sure that you have a Static IP address and not a dynamic IP address for your domain name which is considered bad by search engines and SEO.
We help you with your Key word phrases.
We help to find and suggest and make changes of new & attractive key word phrases for your website pages. We make a short list of 1 or 2 key word phrases for each page of the site you want to optimize. Each phrase will be no more than three or four words. For each page we will wind up with a list of no more than two key word phrases, each less than three or four words long. Longer phrases are less effective. Single words are often useless.
We will set up your Meta Tags
There are several "tags" that go into the HTML code for a page of a website. These tags are placed between the <HEAD> and </HEAD>. These are invisible to the average person browsing the site but are used by the search engines when they come crawling through your site and index the pages--a process called "spidering". These tags should be present on every page of the website. The most important tags are: The <title> tag and the "description" <Meta> tag.
We will set up your <Title> Tag
Our site would contain a <title> tag like this:
<Title>Alfa Romeo Alfetta Accessories</title>
What we put in here is based on the key word phrases we figured out above. For example: It should contain our main key word phrase, "Alfa Romeo Alfetta" at least once. It shouldn't contain more than 60 characters. In fact, if you can make it seven words or less (discounting words like "and" and "for", which the search engines ignore anyway) you're better off. The <title> tag must contain the main keyword phrase for which you are optimizing that page. Google in particular places heavy emphasis on what is in your page's <title> tag. So does Bing.
We will set up your Meta Keyword Tag
The <Meta> keyword tag will contain our key word phrases for the specific page we are on: <meta name="keywords" content="Alfa Romeo Alfetta, automobile accessories, aftermarket, hood ornaments, floor mats, auto parts, blah, blah, blah"> We make sure this is not more than about 250 characters long. We don't use the same key word more than twice in it. Vary the capitalization. We don't use all capital letters unless the word is an acronym, like "SEO", which is short for Search Engine Optimization. We don't use words in it that don't show up in the body text on the page.
We will set up your Meta Description Tag
The <Meta> description tag is a description of the page. It should contain our key word phrases for the specific page we are on: <Meta name="description" content="Alfa Romeo Alfetta accessories, blah, blah, blah"> In this tag we will describe the specific page it is on, not the whole website. This is the description of the page that shows up at the search engine when someone is lucky enough to find this page in a search. Don't make the description more than about 200 characters long. Make it descriptive, and make sure it contains your key word phrases! We won't repeat individual key words more than twice in any one meta tag because that can get a site banned from a search engines for something called "spamdexing", which is "spamming" the index of a search engine.
We will put Key Words in Headings
Back to our Alfa Romeo Alfetta site: It will have "headings" like the one at the top of this section. It was created using heading tags that look like this: <H2>Put Key Words in Headings</H2>. These "headings" make your browser display the text larger and set it aside from the rest of the text, on its own line. Search engines will look for and index our headings when they index the pages on our site, so our headings should ALSO contain the main key word phrases for our site,
We will create some Content if necessary. Content is King on internet.
We will get your web pages optimized containing TEXT of at least 250 words, with the key word phrase "Alfa Romeo Alfetta" occurring several times near the beginning of the text. If a page doesn't contain at least 250 words, some search engines won't bother to index it. It's preferable to have 500 words or more if possible, on a page. You'll get better results from the search engines if you have more text.
We will add keywords to your text.
It also seems to help to put the key word phrase near the end of the text, too. Search engines use a factor called "key word density" to determine how relevant that key word you're using is to the page. If it shows up a few times in the text, it is more "dense". Key word density is a good thing, up to a certain point. The main thing is to make sure you have some text that describes what you do or what you're selling - that makes your page a resource worth indexing.
We will test that the text comes within reach of the Spider indexing your page.
In the HTML code for the page, the text should be as close to the beginning of the page as possible, because there is a limit to how far down into a page a search engine spider will go to try to find text. It is generally agreed that this is 3kb. That's only about 80-100 lines of code! So make sure your text comes before some really long JavaScript menu in the code for the page, or else the search engine won't make it far enough into the page to index the text. They'll never see the text if it is buried way down at the end of the code.
We will put Key Words in Alt Tags
Pictures on a website can and should contain a little text description that only shows up when you move your mouse over the picture. That little description is called an "ALT tag" ("ALT" is short for "alternate"). Hold your mouse over the picture on the right for a couple of seconds and your browser will display the ALT tag for the picture in most browsers. Some search engines index those ALT tags, so we will make sure we label every picture with an ALT tag--every last picture. Wherever it is possible and appropriate, each ALT tag will contain our main key word phrase — "Alfa Romeo Alfetta".
We will put Key Words in Anchor Tags
Hypertext links on your site usually look something like this:
<a href="floor-mats.html">. Those are called "anchor tags" — that's what the "a" stands for. You can put some other information in there, which will show up when one mouse’s over the link. It would look like this: Sample Anchor Tag:
<a href="blah.html" title="Alfa Romeo Alfetta floor mats"> Alfa Romeo Floor Mats </a> -- If the link points to the floor-mats.html page. When someone moves over the link, they will see what you put in the title. These "titles" for the anchor tags get indexed by the search engines. Every little bit helps! We will make sure the words that you wrap the anchor tag around are keywords, too, whenever possible.
We will validate your HTML code.
Everybody knows that robots, in general, are not too smart. The search engine robots which gather information from your site can really only do two things: 1. Read text. 2. Follow links. That's all. These days, modern browsers are much, much smarter than robots. So while you may be able to look at a page using the latest version of Firefox, Safari, Google Chrome, or Internet Explorer, the search engine robots are too dumb to see anything at all if there is a big error in your HTML code.
We will register by Hand with the Search Engines and Directories.
As soon as the website is finished and up on the web, it should be submitted to (registered with) the search engines (like Google and MSN) and directories (like Yahoo! and the ODP). Most of these are free -- some of them charge up to $300 for submitting your website. There are several programs that can automate this process for you -- but we don't recommend them because, in our experience, they do not get as good of results as you get when you register your website by hand. Then it will take some time (expect it to take several months) for the search engines to actually index and begin listing our site. Some of them only take a day or two, others take months.
We will register in the Search Engines
We will register your website at Google. We will register your website at Yahoo. We will register your website at Bing. And some more. This all is done for a very nominal price.
